Identifying and Applying Behaviour Change Techniques

A practical, interactive tool that introduces Behaviour Change Techniques, considered to be the ‘active ingredients’ of behaviour change interventions. The tool walks you through how to identify and deliver Behaviour Change Techniques, drawing on the COM-B model and Behaviour Change Wheel.

Authors: Alice Cline, Nicky Knowles+ 2 more
, Jonathan West, Ashley Gould

Evaluating Behaviour Change Interventions

Written in collaboration with the Central Evaluation Team and Public Health Wales, this is a practical and interactive tool that identifies key points to take into consideration when you’re planning how to test and evaluate your behaviour change intervention.

Authors: Alice Cline, Nicky Knowles+ 5 more
, Jonathan West, Lucia Homolova, Dr Charlotte Grey, Dr Esther Mugweni, Ashley Gould

Responding to the climate crisis: applying behavioural science

The climate crisis presents a persistent and growing environmental burden of disease with significant public health consequences. Addressing the crisis via mitigation and adaptation methods requires changing our behaviour. This guide is for professionals/practitioners working on policy, services or communications to tackle the climate crisis, offering useful tips on incorporating behavioural insights and increasing the likelihood of a change in behaviour being adopted.

Authors: Oliver Williams, Ashley Gould

Improving health and wellbeing: A guide to using behavioural science in policy and practice

This guide for practitioners and policy makers provides a brief introduction to behavioural science and a step-by-step process for developing behaviour change interventions – whether policy, service or communications. It’s designed to support topic-matter experts to optimise their interventions – helping to ensure we more often ‘get what we aim for’. Improving health and wellbeing: a guide to using behavioural science in policy and practice

Authors: Robert West, Ashley Gould